‘Rebranding Public Schools as New Charter Schools’

Education Week

February 26th, 2013 by 

In an Education Week opinion piece, Jack Schneider, assistant professor of education at the College of the Holy Cross, encourages city leaders to restore the quality of urban education by building upon parents’ and teachers’ already developed faith in charter schools.

“Charter schools, however, present an opening,” explained Schneider. “Because regardless of whether people should believe in charters, they do. Capitalizing on that faith, leaders in urban districts should seize the moment and append the “charter” label to their schools. Think of it as a massive rebranding effort.”

This “Holy Cross in the News” item is by Sara Bovat ’14.

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