‘Sporting cold feet’

Canadian Broadcast Corporation News
June 25th, 2014 by 

With the FIFA World Cup at the center of attention around the world, Victor Matheson, professor of economics at the College of the Holy Cross, offers major Canadian news station, CBC News, insight into the economic effects of the tournament.  Although the cities and countries hosting these major sporting events often take them on in hopes of reaping the benefits, “the economic benefit is typically zero,” says Matheson. As the events become more and more expensive—the past winter Olympics in Sochi costing $51 billion and the World Cup in Brazil costing $13 billion—the potentially modest gain is “not enough to justify the price tag.”

Some cities and countries have managed positive economic outcomes from these events, like Los Angeles who hosted one of the most economically successful Olympics in 1984, or Barcelona whose tourism greatly increased after their Olympics in 1992. “If you’ve got a city that’s a hidden gem and you spend a bunch of money advertising yourself and then you offer something the world doesn’t know about, it can work,” Matheson explains. However, with the new exorbitant price tag, interest in hosting these events tends to come from places with affluent governments where the threat of local opposition does not exist. Matheson asserts that  “once you see people voting with their dollars, maybe the IOC and FIFA have some real incentive to reform the bidding process.”

Watch the full video on CBC’s Lang & O’Leary Exchange.

Media Coverage:

This is a “Holy Cross in the News” item by Evangelia Stefanakos.

For additional information, please contact Cristal Steuer at 508-793-2419.

| More

Comments are closed.

07/29/16 Photo Gallery: Holy Cross Set to Open New Contemplative Center in the Fall
07/28/16 Local Paper Highlights Holy Cross on Jeopardy
07/26/16 Congressman McGovern Recognizes Chick Weiss’ Career Before Congress
07/26/16 Holy Cross Professors, Alumnae Display Artwork at Local Exhibits
See All
See All
Featured Videos

See video
Video: Total Giving to Holy Cross Breaks Record With $46.7 Million Raised

Watch Video >
See video
Video: Spring Blooms on Holy Cross Campus

Watch Video >
See video
Video: Class of 2016 Shares What’s Next

Watch Video >
See video
‘Major in Anything…Succeed in Business’

Watch Video >
See video
Photo Gallery, Video: Obama Advisor Broderick Johnson ’78 Speaks on ‘My Brother’s Keeper,’ Other White House Initiatives

Watch Video >
See video
Crusaders Win Patriot League Championship

Watch Video >
See video
Men’s Basketball Knocks Off Bucknell In Double Overtime Thriller

Watch Video >
See video
New Webcams Provide Live Video Stream of Campus, Contemplative Center

Watch Video >
See video
Photo Gallery: Contemplative Center Architectural Concepts Come to Fruition

Watch Video >
See video
Video: Winter on the Hill Is All About Making Memories

Watch Video >
More Holy Cross in the News

07/28/16

Local Paper Highlights Holy Cross on Jeopardy

Telegram & Gazette

Hey @collegeoftheholycross! A: purple! @jeopardy #jeopardy #holycross #gocrusaders #saders #gocrossgo A photo posted by Kasandra R. (@urbaninsuburbia) on Jul 4, 2016 at...

07/26/16

Congressman McGovern Recognizes Chick Weiss’ Career Before Congress

In his recent remarks to Congress, Rep. Jim McGovern honored Charles “Chick” Weiss for his 41-year career at College of the Holy Cross and his contributions to the City...

07/18/16

Holy Cross Professor Helps Demystify How America Views Medicated Children

Pacific Standard | The Week

  The Pacific Standard picked the brain of Ara Francis, assistant professor of sociology at the College of the Holy Cross, to myth-bust the way America understands...