Cannonball Foundation Director Mike Schell ’05 Featured in New FOX Sports Ad

November 20th, 2012 by 
HC Video Player 2.11


Mike Schell ’05, executive director of the Cannonball Foundation, comments on his Holy Cross education in a new ad for his foundation which helps young players hone their skills and further their education through athletic scholarships. Versions of the ad will air on FOX during nationally televised NCAA football and basketball games this year.

“The education I received [at the College of the Holy Cross]—both on the field—but importantly off it, has shaped my life to the point where it is today. This notion of being a man for others has left an indelible mark on me. So much of what I do is figure out how to improve the lives of others in some way,” he says.

A shortstop for Crusader baseball, Schell and Mike Ginns founded The Cannonball Foundation in honor of their baseball hero, a 1920s-era submarine pitcher named Will “Cannonball” Jackman, denied the acclaim he would enjoy today because he was African American.

“It’s a game that teaches you some of the most crucial life lessons: how to handle adversity, how to deal with success, how to deal with failure, how to work with others while being focused on your own performance,” says Schell. 

It was Cannonball’s ability to overcome the adversity of segregation that inspired Schell to create an organization that would empower young athletes from underprivileged circumstances to realize their potential.

“Families from underserved areas are being priced out of baseball, and are receiving fewer opportunities because of it…Our mission for the Cannonball Foundation is to use baseball and softball to do the most good for the most people. We are a character, education, and leadership training organization.”

Read more about Schell and his foundation in Holy Cross Magazine:

| More
In The News, News

Comments are closed.

Sort By:
10/02/15 Award-Winning Writer and Journalist to Give Lecture on the Limits of Freedom Under the Putin Administration
10/02/15 Film Based on Leah Hager Cohen’s Novel ‘The Grief of Others’ to be Shown at Holy Cross
10/01/15 Holy Cross to Celebrate Family Weekend Oct. 23-25
10/01/15 Discussion Series to Continue Campus Dialogue on Social Injustices and Solidarity
See All
See All

Featured Videos

See video
Video: Holy Cross Faculty Offer Multidisciplinary Analysis of Pope’s Encyclical on Environment

Watch Video >
See video
Video: Holy Cross Community Members Celebrate Pope’s Historic U.S. Visit

Watch Video >
See video
Photo Gallery, Video: Members of Class of 2019 Move Into Their New Home

Watch Video >

What’s Happening on Campus


Women's Soccer vs. United States Naval Academy

See More >


See More >

Katrina Then and Now: Artists as Witness

See More >

Careers in Mental Health

See More >

Holy Cross in the News


‘A Sea of Change in Admissions?’

Insider Higher Ed

The College of the Holy Cross is one of 80 colleges and universities that have joined the Coalition for Access, Affordability, and Success. The Coalition is dedicated to...


Holy Cross Featured in U.S. News & World Report College Road Trip

U.S. News & World Report

U.S. News & World Report’s “Central Massachusetts College Road Trip” visited the College of the Holy Cross Campus last September. The article, excerpted from U.S....


Holy Cross Community Members Make Headlines During Pope Francis’ U.S. Visit

New York Times | Associated Press | NECN | WBZ TV | Fox 25 | WCVB TV | Huffington Post | Fortune Magazine

With Pope Francis arriving in the U.S., members of the College of the Holy Cross community have been busy sharing their stories and expertise about the first Jesuit pontiff...